RAM1000 Knowledge and Morality
The significance of various kinds of knowledge, the meaning of morality and ethics, the relationships between knowledge and morality, the fostering of individual virtues alongside the fostering of the social virtues, the principles of good governance, the use of the philosophy of the sufficiency economy in actual life, the fostering of public mind leading to an awareness of the need to conserve natural resources, to protect the environment and source of energy to the end of graduates will have the qualities of being knowledgeable and socially good persons who will take responsibility for Thai society.
IEN1002 English Sentence and Vocabulary in General Use
A study of basic sentences and vocabulary in general use, leading to an understanding of tenses and sentence structure.
IEN2001 English Reading for Comprehension
A study of the methods and ways of reading short paragraphs, focusing on words, phrases, sentence structure, prefixes, suffixes, contextual clues and dictionary usage.
IIS1001 Martial Arts
Mixed Martial Arts, Theories, Practices. Muscle Preparation for different types of martial arts. Conducting the way of life based on Martial Arts Philosophy.
IIS1002 Dances and Wellness
Different types of dancing and Practices. Wellness and daily life adaptation.
IIS1003 Volunteering for Social Development
The role of Thai monarchy, government and people in social development. Definitions, Concepts, Principles of volunteering works for social development. Approach and Process on creating volunteering works. Case studies of group and organization.
IIT1004 Introduction to Computer for Business
History of computer, hardware and software components of computer system, input and output devices, computer application in business, data administration, microcomputer technology and personal usage: word processing and database management system, social impacts and ethical issues on computer using.
ITS1001 Information and Technology Searching
A study of roles and importance of information, information sources, automated library, information storage and retrieval system, information technology, information network and internet for research and information dissemination. Research methodology, report writing and academic reference are also included.
IMT1003 Basic Mathematics
Sets, logics, relations and functions, real number system, vectors and matrices, counting principle and probability.
IPS1001 General Psychology
Study history of psychology, the psychological investigation, physiological basic of behaviors, sensation, perception, human development, learning, thinking, memory, emotion and motivation, intelligence, personality and social behavior etc. to apply for daily life.
ITH1003 Thai Language and Culture
Study Thai language, using of words, and sentences to effectively communicate; relevant aspects of the Thai culture and its unique characteristics.
IAC1001 Principles of Accounting
A study of the accounting development; basic accounting framework; the analysis and recording of accounting entries according to the accounting principles for merchandising and servicing firms; purposes and uses of journal; ledgers, adjusting and closing entries, working paper add the preparation of financial statements.
IBS2101 Business Information and Communication
A study of various forms of business information and communication. The use of technical terms and enable the students to understand business used in each business division. Analysis of business articles in various media in order to enhance English communication skill (listening, speaking, reading and writing) for business administration student.
IEC1001 General Microeconomics
A study of the nature and scope of basic economics, including consumer behavior, factors of production, marketing system, demand, supply, value and price, pricing in various kinds of market, the allocation or returns to the input in the form of interest, profit, rent and wages. A study of personal and national income, consumption, saving, investment, economic development, international trade, money and banking system, credit, inflation, deflation, public finance, monetary and fiscal policies, public debts, business cycle, and unemployment.
IFN2101 Business Finance
A study of the objective and functions of the financial manager, the principles of acquiring funds and the use of financial instruments; the allocation funds for operations in order to achieve the financial objectives and making financial decisions.
IHM2101 Human Resource Management
Study of Human resource management, Competency-base human resource management, human capital, strategic recruitment, development, performance management, company and retention talent employee, human resource and social responsibility, and business ethics, HR trends and innovation.
ILW2016 Business Law
Studies of laws relating to business such as juristic act, contract, and business organization for example partnership, company, and public company, prescribing offences related to registered partnership, limited partnership, companies, securities law, and commercial registration. Moreover this course examines the law regarding to accounting which are the Accounting Act B.E. 2543 and the Accounting Professions Act. B.E. 2547.
IMG2101 Principles of Management
A study of the managerial functions of planning, organizing, leading and controlling in business enterprises; individual behavior and group behavior in workplace and analysis of the ongoing process vital to achieving co-ordination among workforce in the attainment of company objective.
IMG2102 Operations and Supply Chain Management
A study of operation management which involves planning, controlling for production of goods and services. Moreover, it concern the area of production design, process and technology for operations, quality management, project management, forecasting, inventory management, capacity planning, resource requirement planning. It also aims to provide the knowledge of supply chain management from upstream industry to downstream industry in order to increase the effectiveness and sustainable competitive advantage.
IMG3101 Strategic Management
A study of meaning, significance and application of a strategic management process in business organizations. An analysis of both external and internal environments to figure out the power of various groups affecting internal operations. Determining an organizational direction, strategy formulation, strategy implementation, and strategic control as well analyzing the current issues influencing business decision making.
A study of the principles of imposition of revenue tax, excise tax, and custom duties; tax filing and payment; tax appeals in each category; and problems in taxation.
IMK2101 Principles of Marketing
To study the definition, important, roles, marketing morality and functions of marketing that affect to economy and society, marketing institution, marketing environments, marketing systems, consumer behavior, market segmentation, marketing mix, specific marketing topics.
IST2016 Business Statistics
Introduction to mathematics and statistics, descriptive and inferential statistics, decision-making under certainty and uncertainty, linear programming, transportation problems, assignment problems, simulation technique, business applications.
IBA3101 Global Business Management
International business concepts and theories specialized global business topics. Knowledge in Global business research and analysis and International business planning.
IBA3102 Digital Communication
To study concepts, characteristics, forms, and methods of various kinds of media for digital communication including the uses and effect of digital media.
IBA3103 International Business Law
Students develop an advanced understanding of the law governing commerce and finance in today's international market. Students study areas such as corporate governance, international trade transactions and competition law.
IBA3104 Intercultural Communication
Students learn the basic elements of interpersonal communication and culture as the two relate to one another. Emphasis is given to the influence of culture on the interpretation of the communication act and to the communication skills that enhance cross-cultural communication.
IBA3105 Cross-Cultural Management
Meaning and root of culture, comparative culture, effect of culture on values, mindset, attitude, and motivation on organizational behavior and strategy. Challenges and role of expatriate in cultural management.
IBA3106 Digital Business Information System
Students will develop advanced business information system and technical skills to differentiate their career in the modern corporate world. This includes the strategic application of cloud computing, information security and other contemporary technologies.
IBA3107 Global Strategy
Focused on strategy and international competition. Explores the challenges that multinational executives face as they formulate, implement, test, and adapt a strategy to compete around the world.
IBA3108 Digital Media Planning
Deepen knowledge of digital buying and planning. Review the entire digital media buying and planning process from start to finish.
IBA3109 Global Marketing
Concept of global marketing and brand management. Global marketing communication strategies. In-depth global environmental analysis and examines approaches to operating in an increasingly interconnected world. The course also addresses new challenges in managing global marketing.
IBA3110 Digital Marketing
Basic understanding about digital marketing concepts, strategies, and implementation, including planning a website, website marketing, email and Search Engine Optimization (SEO) campaigns, Pay Per Click (PPC) campaigns and integrating digital marketing with traditional marketing.
IBA3111 Global Social Enterprise
Learn the practice of starting and growing social mission-driven for-profit and nonprofit venture. The role social enterprises create wealth in all its forms: economic value, social innovation and sustainability, and making a change in the communities.
IBA3112 Digital Communication for Global Business
Digital communication for global business and marketing. Basic global advertising and public relations. Web design for international customers. Design, approach, languages, and content for global business communications. In addition, students may be required to learn from the experiences of their study visits within or outside the institution. Students will do the professional practicing in organizations regarding business. The class lecturer shall provide the consultancy, supervision and evaluation of the study visits.
IBA4101 Seminar in Global Business and Digital Communication
Study the selected interesting topics in global business and digital communication for current situation. In addition, students may be required to learn from the experiences of their study visits within or outside the institution. Students will do the professional practicing in organizations regarding business. The class lecturer shall provide the consultancy, supervision and evaluation of the study visits.
IBA4102 Global Entrepreneurial Mindset
Theory and the way to make a global entrepreneurial mindset. Address what global entrepreneurs do in practice and how they assemble business value and opportunities with social networks. In addition, students may be required to learn from the experiences of their study visits within or outside the institution. Students will do the professional practicing in organizations regarding business. The class lecturer shall provide the consultancy, supervision and evaluation of the study visits.
IBA4103 Business Startup in USA
Understand the context of starting small business in USA by learning various case studies from different types of startup the country. Startup Business plan in USA. Success and failure cases from various industries and contexts.
IBA4104 Business Startup in Asia
Understand the context of starting small business in Asia by learning various case studies from different countries. Startup Business plan in Asia. Success and failure cases from various industries and contexts.
IBA4105 Business Startup in Europe
Understand the context of starting small business in Europe by learning various case studies from different countries. Startup Business plan in Europe. Success and failure cases from various industries and contexts.